Saturday, April 4, 2009

Baby Boomer Entrepreneurs - Use Twitter Secret Recipe to Develop Leads and Cashflow for Your Business

What skills do you need to develop if you plan on going into semi-retirement as a baby boomer entrepreneur? New business owners tend to suffer from lacking three skills:
  • Lack of knowledge about business development
  • Lack of knowledge about marketing
  • Lack of knowledge about building positive cash flow
Interestingly, if you are planning on becoming a baby boomer entrepreneur, there are some shortcuts to help you with building those skills. One way is to use the highly popular social networking platform, Twitter, as a learning exercise. As you develop a marketing project on Twitter, you develop all the skills you need to design and market a larger business. It doesn't matter if that business will be on the Internet or the more traditional bricks and mortar.

If you are not familiar with Twitter, you can get a good overview at the free directory I have prepared for you Baby Boomer Entrepreneurs You Need To Know Twitter.
You will find videos and a directions that will help you understand it quickly.

Like most things that are really effective, Twitter is pretty simple. The challenge is not in how to use Twitter, but in knowing how to craft a strategy to use Twitter to develop your business skills.

Some months ago, I shared with you what internet marketing guru Ed Dale calls the Symphony In Four Parts. If you missed it, just click on the link. It points out the four parts of the symphony:

1. Market Research
2. Traffic Generation (Lead Generation)
3. Conversion (Sales)
4. Product Development and Delivery

A conservative estimate is that 95% of mistakes are made in the MARKET RESEARCH stage. This is because most people don't do the MARKET RESEARCH.

Following this universal pattern can't guarantee a success every time. The beauty is that it will help eliminate the stuff that will not work.

Whether you are doing a traditional business or an Internet business, the MARKET RESEARCH capability of the Internet opens new roads to success in starting a new business or growing an established business.

A low budget business that lets you develop the required skills is an excellent strategy as you transition from employment to business ownership. In addition to building the skills, it can help you fund the business development effort by generating cash flow.

A friend recently introduced me to a fully developed system for using Twitter, a Twitter Secret Recipe, for for building any kind of business. It pulls all the pieces together and gives you the exact recipe to follow. As you use this system to promote your followers on Twitter, you will understand how to do market research, how to develop leads, how to convert lead to build customer lists, how to use the customer list to make sales, and how to deliver your product.

By following this recipe, you will have rapid growth in your skills, an increase in your entrepreneurial mindset, and a great boost in your confidence that you can build a successful business. Please go watch the free Twitter Secret Recipe video.

Shallie Bey